Guarantee Your Facebook Ads Are Getting Real Spotify Streams With This 1 Trick
Facebook Ads can be amazing for growing your Spotify streams, but it can be incredibly easy to waste money on ads that aren't actually growing your stream counts.
This is why it's so important to take the time to make sure you can confirm your Facebook Ads are actually generating real streams before really doubling down on using Facebook Ads.
Ultimately, my goal is to teach you how to set up Spotify conversion ad campaigns that direct your listeners to a new release within it's first 28 days of being released.
Running ads to new releases increases the amount of high quality engagement on Spotify which can lead to an increase in free streams from Release Radar algorithmic playlists.
Every time you release new music backed up with Spotify conversion ad campaigns...
The more you are able to expose your music to Release Radar playlists in the first 28 days, pitch to the Spotify editors before release day, and ultimately build momentum in your music career.
With that said...
I would recommend that beginners start off by building a Spotify conversion ad campaign that directs listeners to a playlist that features one of their previously released song in the #1 position.
The reasons I would recommend this for beginners is very specific:
There is A LOT of stress on artists to have their new releases do well.
In fact, there is a pretty good chance you are taking this training so that you can scrap together ads for a new release that you have coming out in a few days.
Unfortunately...
The reality is that it can take time to set up Facebook Ads correctly and even longer to dial in target audiences that work effectively.
Rushing this process can result in your ads not working, spending money on ads that hit bots but don't actually get streams, and ultimately be stressed out and frustrated that you are wasting money while your release flops.
By starting off with Spotify playlist campaigns you can:
In addition to this, the truth is that your new releases may or may not be hits with your listeners - regardless of how amazing you think your tune is.
By using a previously release song as your first experiments with Facebook Ads, you can start by choosing a song that seems to have already been well received by your fans and listeners.
This can help eliminate the possibility of an ad campaign not performing well due to the fact that the music was not strong enough.
It may suck to hear but it's statistically impossible for you to only drop bangers and the quality of the music you push does have a significant impact on how well your campaigns perform.
With that said, you can of course apply what you learn here to meet any objective that you have in mind but my strong recommendation to beginners is to start with a playlist campaign.
Exactly What You Need To Do Next:
This video was meant to help you get started with Facebook Ads that you know for a fact are actually growing your Spotify stream numbers.
With that said...
Whether you're using this technique to improve your current ad campaigns or are just getting started for the first time:
We've only just scratched the surface of how to properly run Facebook Ads for Spotify growth.
If you'd specifically like to learn more about advanced Facebook Ads strategies and what it takes to harness the power of Facebook Ads to grow your streams...
There is no doubt that there is more to learn if you want to master this tool and use it in a way that you can turn on an automatic fan generation machine whenever you want to.
Some might call it giving the algorithm a bit of a nudge with a few ads...
Some might call it "hacking" the algorithm...
Either way, if you'd like to learn more click here to learn the truth about what it takes to use Facebook Ads to get 1,000,000 Spotify streams.
But here's a real harsh truth about using Facebook Ads to grow your Spotify stream and monthly listener counters:
Although Facebook Ads are a big part of finding success on Spotify...
It is definitely not the only part.
For a more complete look into what it takes to really grow on Spotify, check out this new video that reveals how to go from 0 to 1,000,000 Spotify streams in 28 days.
The above link goes into advanced Facebook Ads strategies in addition to giving an in-depth look at how the Spotify algorithm works, how you can hack it, and the assets, templates, and skills you'll need to make it happen.
Other than that, the only real way to start improving your stream counts with any method is to get out there release more music and keep trying to improve your results.
Release after release after release.
So with that said...
I hope you found this info helpful and good luck on your next release, my friend!
- Matt